Google Ads Course - The Ultimate Guide For Beginners (2025)

Google Ads (previously AdWords) is an advertising platform that allows marketers to display advertisements across Google’s network, which includes:

Search: Text-based ads that show at the top or bottom of search results when users of the platform search for specific keywords.

YouTube: Video ads that show before, during, or after videos.

Google Display Network: Visual ads, such as images and banners usually shown on websites, apps, and non-Google partner websites.

Shopping Ads: Ads that show product prices and images, including store names, directly in search results.

Google Ads is one of the most powerful platforms that brings instant traffic, quality leads, and measurable results for businesses and brands. The Google Ads Mastery Training is supercharged to take you from a complete beginner to a professional who can confidently set up and run profitable campaigns.

You can build a thriving career as a Google Ads specialist because every business needs to turn a profit to survive. And Google Ads serve as a catalyst for business growth. Every day, more businesses are searching for qualified Google Ads specialists to help drive conversions.

Here’s what you will get inside this course:

Master YouTube Ads from scratch.
Learn how to host and design a website from scratch.
Tested and proven strategies to get over 100 qualified leads.
Access to a community of 200+ students for adequate networking.
Understand how to budget for the various campaign types and optimize for ROI like a seasoned pro.
Access to live coaching where you can ask questions and get personalized feedback with industry insights.
An avenue to apply your newfound knowledge through assignments that ensure that you fully understand and implement the lessons taught in the course.

The course also covers the practical setup process: creating your Google Ads account, linking Google Analytics, setting up conversion tracking, and using keyword tools to find profitable search terms. By the time you complete it, you will fully understand how to run a complete advertising campaign from start to finish.